Preeti

Creative Direction with Business Outcomes

ABOUT

STRATEGIC CREATIVE LEADER WITH A 360° MARKETING APPROACH AND A PASSION FOR STORYTELLING. PROVEN TRACK RECORD BUILDING BANDS THROUGH STANDOUT, CULTURALLY RESONANT CAMPAIGNS. INCLUSIVE TEAM LEADER WHO THRIVES ON COLLABORATION, CREATIVITY AND CONNECTION

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EXPERIENCE

FENTY BEAUTY [LVMH] • CREATIVE DIRECTOR • 10/2021→ PRESENT |||||| BLOOMINGDALE’S • ASSOCIATE CREATIVE DIRECTOR • 11/2001→ 10/2021 ||||||  BROOKS BROTHERS • SENIOR ART DIRECTOR • 01/2006→ 09/11  ||||||  REVLON • ART DIRECTOR • 04/2006→ 10/2006 ||||||  BLOOMINGDALE’S • ART DIRECTOR • 12/2001→ 04/2006 ||||||  AMERICAN MUSEUM OF THE MOVING IMAGE • DESIGNER • 07/2001→ 10/2001

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AWARDS

HOW MAGAZINE DESIGN AWARD → 09/2002

POSTER DESIGN AIGA → 09/2001

EDUCATION

FIT • BFA HONORS DEGREE • GRAPHIC DESIGN
L.S.RAHEJA SCHOOL OF ARTS [INDIA] • BFA FINE ARTS + DESIGN SVA • PHOTOGRAPHY + PRINT MAKING

SKILLS

CONCEPT DEVELOPMENT

CREATIVE DIRECTION
ON SET ART DIRECTION

DIGITAL DESIGN DIRECTION

SOCIAL MEDIA

TYPOGRAPHY

CASTING

SOFTWARE

ADOBE IN DESIGN

ADOBE PHOTOSHOP

ADOBE BRIDGE

ADOBE ILLUSTRATOR

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